Meltwater Competitors and Alternatives by Feature & Price

8 Meltwater Competitors and Alternatives by Feature & Price [2024]

If you’ve been looking for meltwater alternatives this is the article for you. Finding the right social media

If you’ve been looking for Meltwater competitors and alternatives in 2024, this is the article for you.

Finding the right online media monitoring software that meets your needs is a long process and needs a lot of attention.

That’s why we tried the best alternatives to Meltwater and created this guide to help you gather all the information, including features, pricing, pros and cons in one place so you can easily compare these user-friendly tools.

So, let’s check out the best Meltwater competitors and alternatives.

What Is Meltwater?

Meltwater is a media monitoring and analysis company that provides solutions for its customers to make more informed decisions.

Meltwater provides a platform for marketing teams to engage with, post to, and monitor news and social media. With this tool, marketers can discover leads, tune into online dialogues, and gauge the impact of their campaigns.

One of Meltwater’s standout features is its unified dashboard that simplifies the management of content creation, reviews, and scheduling. Diving deeper into its capabilities, Meltwater is rooted in social listening, media intelligence, and media monitoring, all converging to offer consumer insights.

Meltwater also supports press and newsletter distribution, real-time alerts creation, in-depth social media analytics, and tailored reporting.

Meltwater Features

  • Brand Tracking
  • Behavior Analytics
  • Collaboration Tools
  • Influencer marketing
  • Competitive Analysis
  • Automated Publishing
  • Competitor Monitoring
  • Campaign Management

Who’s it for?

Meltwater is great for professionals working in the communication field to design digital marketing strategies, monitor social media profiles, and manage influencer marketing.

Meltwater Pricing

Meltwater has not provided pricing information, you need to schedule a demo to find out more about its pricing and packaging.

Top 8 Meltwater Alternatives for Social Media Monitoring

1. Mentionlytics

Who’s it for? Works great for all organizations, agencies, and individualsIt’s also suitable for those who want to have a highly accurate sentiment analysis and mention tracking.

Mentionlytics is one of the best Meltwater competitors and is an AI-powered online media monitoring platform.

You can track mentions, keywords, and backlinks about your brand, products, or competition on the entire Web, Review Sites, and News Sites, as well as on Social Media (Instagram, Facebook, Youtube, LinkedIn, and more).

Mentionlytics, the best Meltwater alternative

Social Media Dashboard

Mentionlytics Features

Data Monitoring & Analysis

Mentionlytics Reports Share of Voice

Mentionlytics’ Share of Voice Report

Engagement & Outreach

  • Find influencers to grow brand presence
  • Monitor real-time online conversations
  • Labeling and assignment of mentions
  • Marketing leads or topics monitoring
  • Publisher feature for content posting
  • Crisis management strategy
How to find influencers via Mentionlytics Top Mentioners

Finding Influencers

Competitive Intelligence

  • Competitor monitoring
  • Benchmarking efforts using SoV reports

Advanced Insights & Recommendations

SIA Notification in Mentionlytics

Recommendations by SIA

Integration & Accessibility

  • Hootsuite Integration
  • Mobile application
  • Slack Integration

Pros ✅

  • Interactive and Helpful Customer Service
  • Easy-to-Navigate Dashboard
  • Comprehensive Analytics
  • Extensive Online Coverage
  • User-Friendly Interface

Cons ❌

  • Rarly Repeating of Mentions

Mentionlytics Pricing

  • Basic: $69/month
  • Essential: $139/month
  • Advanced: $249/month
  • Pro: $399/month
  • Agency/Enterprise: Book a demo!

Claim your two-week free trial and unleash the power of premium version.

Try Mentionlytics for FREE

2. Brandwatch

Who’s it for? Works best for large enterprises.

Brandwatch is another Meltwater competitors and alternatives that provides agencies and individuals with data from several channels.

The app hands over numerous data and social media analytics for sentiment analysis; collecting data, and analyzing positive, negative, and neutral comments.

Brandwatch, one of the meltwater alternatives

Brandwatch stands out for its “self-serve application”, which collects data from social media networks to share with companies the information and tools to track sentiment and analyze a brand’s presence.

The tool’s report analysis includes various channels, such as blogs, forums, and social media networks, like Facebook, Instagram, etc.

Individuals can look for data thanks to the search box; charting, categorizing, and checking for the sentiment. Brandwatch’s characteristics allow you to receive useful info and complete analysis.

The app helps with market research, trend analysis, protecting and monitoring your brand’s online presence, and benchmarking your performance.

Brandwatch Features

  • Social Analytics
  • Platform Reporting
  • Monitoring & Listening
  • Data Management & Analysis

Pros ✅

  • Powerful and sophisticated features
  • Comprehensive reporting features
  • Scalable to large businesses

Cons ❌

  • High price tag
  • Can be difficult to use for beginners
  • Not as easy to set up as some other tools

Pricing

  • No pricing details are available.

Extra: Dive into these Brandwatch Alternatives and Competitors.

3. Hootsuite

Who’s it for? Works great for both small businesses and large enterprises.

Hootsuite is a another tool in our list of Meltwater competitors which assists companies in brand building.

Making stronger connections with your audience, and attracting results business leaders are interested in by incorporating social consistency across organizations are some of the features of this tool.

A screenshot of Hootsuite's homepage.

Hootsuite is a versatile tool ideal for various organizations. It lets you schedule posts across multiple social platforms such as Instagram, Facebook, LinkedIn, Twitter, Pinterest, and YouTube.

Users can monitor both organic and paid social content, tune into customer conversations, and gather real-time insights from social media to make informed decisions. The tool also advises on the best days and times to post, enhancing visibility, engagement, and website traffic.

The app’s filtering capabilities allow for specific research based on locations or keyword. This makes it easier to track online discussions via keywords, locations, or hashtags.

Hootsuite Features

  • Brand monitoring
  • Automated publishing
  • Content management
  • Customer engagement
  • Reporting and analytics

Hootsuite Pricing

  • Professional: $99/month
  • Team: $249/month
  • Enterprise: Custom offers after contact

The tool also offers a 30-day free trial.

Pros ✅

  • Intuitive Interface
  • Efficient Scheduling
  • Time-Management Features
  • Increased Followership

Cons ❌

  • Confusing Initial Setup
  • API and Connectivity Issues
  • Poor Customer Service
  • Unreliable System
  • Complicated Navigation

4. Sprinklr

Who’s it for? Sprinklr works best for large enterprises.

Sprinklr is the next Meltwater competitor and alternative. It’s a customer experience management platform that enables you to check what your customers talk about across 30+ channels in real-time.

The tool offers AI opportunities to turn data into actionable insights; all in one platform.

Sprinklr, one of the meltwater alternatives

The tool assists in modern care, modern research, social media engagement and sales, modern marketing, and advertising.

Its services focus on digital transformation and that means enablement, strategy and analysis, managed services, transformational services, moderation services, and success management.

Meeting and satisfying your customers’ needs and expectations is the key principle of Sprinklr. Of course, managing social, creating marketing content, creating paid advertisements, websites, and more automatized processes are included when using the app.

Sprinklr Features

  • Enhanced Data Analysis
  • Performance Overview
  • User Behavior Insights
  • Comparative Analysis
  • Automatic Posting
  • Auto Replies

Pros ✅

  • Ease of Community Management
  • Comprehensive Capabilities
  • Facilitates Content Building, Reporting, and Scheduling

Cons ❌

  • Complex User Level Permissions
  • Lack of User-Friendliness
  • Extensive Setup Required

 

Sprinklr Pricing

Sprinklr has not published details about pricing. But you can experience a 30-day free trial.

Try Mentionlytics for FREE

5. Sprout Social

Who’s it for? Works best for large and as well as small agencies and businesses.

Sprout Social is our next choice for alternatives to Meltwater. This software empowers its customers to strengthen their strategies on social media.

The platform is intuitive yet powerful enough for large enterprises. Sprout Social offers tools for social media publishing, engagement, analytics, reviews, e-commerce, and social listening.

It boasts a high ROI and is popular for its social reach measurements. Users can generate reports to identify top influencers, understand their audience, and enhance marketing campaigns.

The tool helps organizations engage broader audiences, streamline content planning, and leverage analytics for strategic decisions.

Sprout Social Features 

  • Communication Management
  • Customer Engagement
  • Competitive Analysis
  • Conversion Tracking
  • Configurable Alerts

Pros ✅

  • Multi-Platform Support
  • Time and Effort Saving
  • Fine-Tuning for Different Platforms
  • Efficient for Large-Scale Campaigns

Cons ❌

  • Lack of In-Platform Tagging
  • Collaboration Challenges
  • Workflow Management Difficulties
  • Cost Concerns
  • Additional Costs for Certain Features

Sprout Social Pricing

  • Standard: $249/month (each additional user +$199/mo)
  • Professional: $399/month (each additional user +$299/mo)
  • Advanced: $449/month (each additional user +$349/mo)

The tool also offers a free 30-day trial.

Bonus: Discover a list of all Sprout Social Alternatives and Competitors.

6. Agorapulse

Agorapulse is another good alternative to Meltwater. It assists organizations and individuals in monitoring messages on social media, while planning, posting content, finding influencers, monitoring social media networks, and designing reports in a single dashboard.

The app works on Facebook, Twitter, Instagram, YouTube, and LinkedIn.

Agorapulse, one of the meltwater alternatives

With Agorapulse and the app’s inbox, businesses can stay organized, save a lot of time, cope with social media requests, post, create reports, monitor, and use tools for team building and collaboration.

The software is very easy to use and it ensures that a tweet, a message, or even a comment won’t be missed.

Features 

  • Brand Tracking
  • Collaboration Tools
  • Campaign Analytics
  • Employee Advocacy
  • Engagement Tracking
  • Automated Publishing
  • Campaign Management

Pros ✅

  • Responsive Customer Service
  • Comprehensive Functionality
  • Multi-Platform Scheduling
  • Centralized Management

Cons ❌

  • Media Display Issues
  • Delayed Feature Updates
  • User Interface and Functionality
  • Limited Data Management Tools

Who’s it for?

Agorapulse works for intermediate companies and enterprises.

Pricing

  • Standard: €69/mo
  • Pro: €99/mo
  • Premium: €149/mo
  • Enterprise: Custom pricing after contact

The tool also offers a 30-day free trial.

Bonus: Here are the best Agorapulse alternatives.

7. Mention

Mention is one of the Meltwater competitors that allows agencies to comprehend their audience’s attitude on various social channels and the web.

mention dashboard

The tool lets brands monitor online discussions, gain market analytics, and assess their social media and PR impacts. Marketers can track online sentiments and ensure no crucial insights are missed.

With Mention, users can distribute content, grow their followers, and leverage features like brand monitoring, social listening, and content scheduling.

It monitors numerous web sources, including press releases, reviews, news sites, forums, and blogs, while analyzing posts across various social networks to identify trends and filter social media data.

Mention features

  • Campaign Management
  • Customer Engagement
  • Audience Targeting
  • Sentiment Analysis
  • Trend Analysis

Pros ✅

  • Unbranded Mention Tracking
  • Ease of Use
  • Automated Posting

Cons ❌

  • Limited Historical Data Retrieval
  • Lack of Personalization
  • Limited Understanding of Abbreviations

Who’s it for?

Mention works best for corporate marketing teams and digital agencies.

Mention pricing

  • Solo: $49/month
  • Pro: $99/month
  • ProPlus: $179/month
  • Company: upon request

The tool also offers a 14-day free trial.

Bonus: Explore our selection of Mention Alternatives and Competitors.

8. Sendible

Who’s it for? Works best for corporate marketing teams and digital agencies.

Sendible is a the last tool in our list of Meltwater competitors and alternatives. It’s designed for companies to help their clients manage their social media profiles.

The platform connects all social networks in one hub, allowing brands to create a winning social media strategy.

sendible, one of the meltwater alternatives

Sendible has social media automation features that help make driving interactions, growing a following base, and generating online conversations easier.

Both brands and agencies appreciate the Priority Inbox a lot, as it saves them hours daily thanks to filtering the most influential discussions from a multitude of origins into one stream.

The app’s social media reports present insights, showcasing the progress on social media. The compose box allows scheduling lots of social media posts at the best engagement times throughout the day

Features

  • Engagement Tracking
  • Automated Publishing
  • Campaign Analytics
  • Collaboration Tools
  • Email Marketing
  • Dashboard

Pros ✅

  • Good Value for Money
  • Adequate Functionality and Flexibility

Cons ❌

  • Lacks Evergreen Content Rotation
  • Account Connectivity Issues
  • Library Storage Problems

Pricing

  • Creator: $29/month
  • Traction: $89/month
  • White label: ($399/month)

The tool also offers a 14-day free trial.

Try a Meltwater Alternative for Free

All these tools are top meltwater competitors and alternatives, as social media monitoring is a highly necessary process for brands and agencies.

Discovering what your audience is saying about you and monitoring these conversations is the key to a successful digital marketing strategy. These meltwater competitors combine many important features you should keep in mind.

So, if you’re curious and want to try the numerous opportunities of a monitoring tool you can sign up for our free trial and explore in-depth the possibilities offered.

Try Mentionlytics for FREE

Vasiliki Kati

About Vasiliki Kati

An enthusiastic person who loves working in international teams. Vasiliki is a junior content writer at Mentionlytics, passionate about marketing communications and languages.