Mentionlytics Blog

How to Perform a Social Media Competitor Analysis in 2026 [+Free Template]
Some people wonder why bother conducting social media competitor analysis. However, most social media managers would reply: Why wouldn’t you?

5 Tips to Streamline Your Marketing Operations
Marketing operations (MarkOps) help execute campaigns efficiently. Teams use data to improve their workflows and processes. This optimizes resources and helps teams complete tasks faster. It is more than rapidly completing the relevant action items.

How to Run a Successful X/Twitter Campaign
Do you know why and how to run a Twitter campaign? X/Twitter is an integral part of social media marketing. In fact, even after the rebrand, 36% of Americans under 30 use X to get news.

10 Must-Know PR Metrics to Measure Real Impact
The ultimate goal of public relations is to maintain a positive brand reputation. Every initiative and action works towards this objective. But that’s what makes PR measurement so challenging.

New AI Feature: Going Beyond Sentiment with Emotion Analysis
Customers express their true feelings toward your brand on social media. And you should listen. That’s why we enriched our sentiment analysis algorithms with AI to give you the emotional context of your mentions!

Essential Facebook Monitoring Tools for Pages, Accounts & Comments
Social Media Monitoring, Social Media Analysis
If you’re a social media manager, you are no stranger to Facebook monitoring. Tracking Facebook mentions, analyzing sentiment, and benchmarking against competitor data can be too much sometimes. That’s why everyone turns to Facebook monitoring tools.

How to Integrate Social Media Monitoring Data into Power BI
Social Media Monitoring, Social Media Analysis
No doubt, Microsoft Power BI is an excellent, multipurpose business intelligence tool for making data-driven decisions. But did you know that it’s a smart solution for creating customized social media dashboards as well?

Guia Avanzada Para Analizar Competidores en Youtube 2026
Imagínese esto: es dueño de una cafetería en una calle concurrida llena de otras cafeterías. ¡Está bien, meh, pero las otras tiendas están inundadas de clientes! Sin embargo, nunca visitas ninguno de ellos. Entonces, no sabes qué hacen mejor y no entiendes por qué la gente los elige a ellos en lugar de a ti.

10 Affordable Market Research Tools for Startups + Tips for Use
There are a hundred great market research tools for startups to use for gathering business intelligence. But the thing is, most of them require a lot of your marketing budget. As a startupper, you can’t invest in expensive tools. Otherwise, you’ll wipe out your budget even before putting your strategy into action.








