Top Keywords Report
The Top Keywords report will show you a list of the most popular keywords (or only hashtags if you select this option) on your mentions.
You can reorder this list (click on each in title row) by Reach, Engagement or positive/negative. The Top country refers to the country from which mostmentions that include this keyword originate.
You can also use the filters to see the top keywords/hashtags from only a specific channel (e.g. Instagram)
If you click on the keyword/hashtag, the Mentions report will open up in a new tab showing the mention that contain this keyword.
Insight ideas from the new report
- If you combine this report with Marketing Leads campaigns you can find the most popular keywords/hashtags for a specific topic or industry! Just select your Marketing Leads campaign from the Campaigns dropdown.
- You can also combine it with a Competitor Campaign to instantly find the most popular keywords/hashtags your competitors use.
Are you gathering data about your brand from the Web and Social Media?
If not, you can do it instantly with Mentionlytics. Just head to https://www.mentionlytics.com/free-brand-monitoring/ and enter your brand's name to get started for free. You will be amazed by what you could find out about your brand that you never knew it existed.
Seeing this data is possible by performing simple search on Google or Social Media, but it's really hard to make sense of it, by looking it sparingly in this way. This is where Social Media Monitoring tools come into play. You can use a tool like this to automatically gather all this data for you everyday, analyze it, and give you useful insights that you can extremely helpful for your brand.
What's more, you can also get access to the same data for your competitors. Also, you can monitor keywords and phrases related to your industry, and this way you can get very useful consumer insights in real-time. These insights could cost hundreds of dollars to acquire from a research agency.