Manos Perakakis

About Manos Perakakis

Manos is the co-founder of Mentionlytics. He has a PhD from Brunel University in User Experience and HCI. Also, he has also been teaching Digital Marketing and Web Design to Bachelor degree students for the past 9 years, as a lecturer in Hellenic Mediterranean University. • Follow Manos on TwitterCheck Manos on Linkedin


Business-to-business (B2B) marketing leaders say that branding is vital to the growth of any business. Branding is what differentiates you from your competition and makes your product/service unique, setting you apart from the rest of the crowd.



Are you a digital marketer, who wants to see an increase in traffic, sharing and engagement? Try targeting the millennial generation. This generation, which was born anywhere from the early 1980s to the early 2000s, currently represents the biggest portion of the working market.



Great customers’ service includes not only giving them a high quality product, but it also includes knowing and learning how to solve their problems. How you respond to their issues and difficulties is vital.



Social media is the home of information today. On average, over 500 million messages are sent out through Twitter alone! Among all this chatter, people are undoubtedly talking about your brand.



The huge number of Twitter followers have slowly and steadily taken over the social media space. Twitter's monthly users have been raised to 330 Million in 2017, providing simple, spam-free and convenient features.






First of all, our new All Mentions Report is now the main and consistent report to see your Mentions on all channels. So, clicking on the reports per channel from the menu will filter out your mentions to only the selected channel (e.g. Web, Youtube, Instagram, Twitter etc).



Risk management is referred as the identification, evaluation and prioritization of risks that a business faces, including impact of unfortunate events, as well as the maximization of opportunities [Sadgrove, 2016]. The main target of risk management is to identify potential problems of a business before they are maximized, so that specific activities may be planned to minimize potential negative impact.