Mentionlytics Blog
The Best Approach to Monitor Public Opinion & Sentiment in Real-Time
Back in the days when TV and radio ruled political communication, public opinion moved slowly, and was measured even more slowly. Polls, focus groups, and press coverage were enough. Now, that world no longer exists, and public opinion monitoring operates in a completely different dimension.
Reddit Monitoring: How to Track Real Conversations & Engage in 2026
Digital Marketing, Social Media Monitoring
Have you noticed how Reddit monitoring has become the hot topic in marketing circles since LLMs entered the market? No surprise there: AI search engines just love this infinite pool of human-made content, honest reviews, recommendations, and casual chats.
12 Best Social Listening Tools: Reviewed for 2026
Whether you're already using one and want to switch to another or you want to start from scratch with a new marketing tool for social listening, we have prepared a list of the top 12 tools for you.
How Does Social Media Affect Elections and Campaigns?
Social Media Marketing, Social Media Analysis
Before social media managers, data dashboards, and “this post is underperforming” panic attacks, or studies on how social media affects elections and campaigns, elections were still won and lost the same way they are today: by public opinion.
Online Reputation Management for Politicians: How to Cut Reporting Time in Half
Anyone who has worked on online reputation management for politicians knows it is unique. It's a bit different from all the other ORM processes you've ever handled: more intense, more time-sensitive, and more prone to erupting at 2 a.m. because someone misused an emoji.
How to Create a Pinterest Marketing Strategy That Converts
Digital Marketing, Social Media Marketing
Pinterest is the kingdom of visual content. The place where people go when they’re ready to dream, plan, and (quietly) shop. It’s where every visually driven business feels at home.
Threads Marketing: 5 Strategies to Win in Instagram’s Twin
You've surely thought of it... especially if your target audience is on this social media platform. Is it worth investing in Threads marketing, and how effective is it?
Threads Analytics: What Metrics to Track & Top Tools to Use in 2026
Social Media Marketing, Social Media Analysis
Threads is no longer the new kid we side-eye. Brands are treating it seriously, audiences are actually engaging, and, finally, analytics tools are starting to catch up.
How to Monitor & Respond to Negative Comments on Social Media
Digital Marketing, Social Media Monitoring
Ah, negative comments... the uninvited guests at every brand’s social media party. You can’t avoid them, but you can stop them from spreading (and trust me, they do spread). One bad comment today, ten more by breakfast tomorrow.
