There’s no denying the marketing efficacy of social media. Attracting almost half of the world’s population, coupled with an average time spent of 3 hours – it provides marketers with a golden opportunity to amass increased exposure.
From social sharing sites like Instagram, Facebook, and Twitter to crowdsourced review sites like TripAdvisor, people are browsing the internet like crazy. They seek travel inspiration and validation from their peers on the internet.
The buzz of social media is known across the globe. People, many of which happen to be insurance buyers, leverage the power of social platforms like Facebook, LinkedIn, Google+, Twitter, and more to stay informed and connected with the world.
Every business, regardless of its size, requires an effective web analytics tool to see exactly which pages are getting more traffic. Google Analytics is a commonly used tool for this purpose. However, did you know that there are several Google
Businesses need to increase their investments into how they connect and collect data from their customers. Social media creates a great opportunity for organizations to stay connected with customers and their prospects.
Big data analytics involves examining large amounts of data. This is done so as to uncover the hidden patterns, correlations and also to give insights so as to make proper business decisions.
In the bustling, competitive world of business and marketing, companies and organisations strive to be the best. In order to do so, corporations must carefully evaluate their goals, and prioritize only what will help them achieve those goals.
One of the leading problems faced by PR agencies in the today’s era of the Internet is to deal with the abundance of information that is available online.
Brand metrics and analytics are the symptoms that can tell you how well your brand is doing and if you are on the right path in achieving the business goals or in creating the brand’s impact you have been wishing