Finding trending hashtags on TikTok is easy. In fact, you can do it only by using TikTok itself. However, if you really want to win the game, it might not be the best way.
In this article we’re going to go over – in detail – the ways that can help you find trending hashtags on TikTok. Also, we’ll discuss which method is the best for you and why.
So, without any further ado, let’s jump right in!
Table of Contents
Why Are TikTok Trending Hashtags Important?
TikTok trending hashtags are important because they can help you:
- Reach a larger audience and increase your visibility on the platform and potentially gain more followers.
- Stay up-to-date on the latest trends and topics and give you ideas for creating content that your audience loves.
- Connect with other users who share similar interests and build social communities.
Additionally, TikTok’s Branded Hashtag Challenge creates a median engagement rate of around 17.5% which is almost 17x more than other platforms. That’s why Hashtag Challenges cost brands over $100,000 just in 2019.
Best Way to Find Trending Hashtags on TikTok
The best way to find TikTok trending hashtags is to use a solid TikTok hashtag tracker.
This method is useful for all users, especially for creators, TikTok influencers, and brands.
So, what’s a TikTok hashtag tracker?
A TikTok hashtag tracker is a third-party social media monitoring app that allows you to:
- See what hashtags are trending on TikTok
- Compare the performance of several TikTok hashtags over a specific period
- Gain insights into what hashtags are working for you or your competitors
The main advantage of using a tracker compared to the other methods is that it allows you to find TikTok trending hashtags in a more focused way.
Well, when using other methods, you usually come up with a list of trending hashtags that are too general.
For example, let’s say you want to find TikTok trending hashtags in the beauty industry.
Using other methods the chances are that you end up with a list of very generic hashtags including #acne, #organic, or #pedicure.
Although using these generic trending hashtags will definitely help you to gain more visibility, it might not be as useful as you think.
Usually, these hashtags are trending all the time. If you rely only on using these generic hashtags, you may lose the chance of being seen by your actual target audience.
Because your content might get lost in the crowd! Especially if you have a relatively smaller follower base.
Yes, it’s a funny paradox.
To avoid this, you need to combine these very general TikTok hashtags with the specific trending hashtags in your niche.
On the other hand, you need to evaluate if these TikTok trending hashtags actually work for you.
If you just use a bunch of trending hashtags in each post, how are you going to distinguish which one had the most positive impact on growing your social media engagement?
So, if you want to find trending hashtags on TikTok that actually work, you definitely need a hashtag tracker tool like Mentionlytics, Determ, or Keyhole.
Finding Trending TikTok Hashtags using Mentionlytics
Let’s see how you can find trending hashtags using Mentionlytics’ hashtag tracker.
Once you sign up for free on Mentionlytics and set up your account, you should add some keywords to the platform.
These keywords are:
- Your most stiff competitors’ names
- Your brand or your profile name if you’re an influencer or creator
- Any other keywords or phrases that are related to your niche such as a product, service, or event
By doing this, you are setting the platform to search for trending hashtags highly focused on your own niche.
Then, Mentionlytics not only scrapes TikTok posts but also all the other major social media to find the trending hashtags for you!
Now, go to the “Top keywords” section and set the filter to TikTok.
Make sure you ticked “Hashtags Only” and select your own media and competitors in the “Mention Trackers” section.
And here you go! Your very own comprehensive list of trending TikTok hashtags.
You can sort the results based on social reach or engagement and pick the ones that are generating the best results.
And if you click on one of the hashtags, you can find more options such as:
- A cluster of hashtags: these are the other trending hashtags that people used alongside the selected one.
- Sentiment analysis chart: This indicates whether people used positive, negative, or neutral language in their TikTok posts when using that specific hashtag.
- Best-performing posts: You can get inspiration by checking what type of content generates the most engagement when using that trending hashtag.
You can also see all the trending hashtags related to you and your competitors by checking the keyword cloud.
Pro Tip: Add the hashtags to the mention tracker to see and compare their trends over time!
Bonus: 3 Ways to Find Trending Hashtags on Facebook
Other Ways to Find Trending TikTok Hashtags
Here are other ways to find trending hashtags on TikTok:
Use the TikTok Discovery page
Another way to find trending hashtags using TikTok is to simply use the app itself.
Although, since this method is based on the TikTok algorithm, you should know that it works best if you have already followed and interacted with the accounts related to the topic of your interest.
Here’s how you can find them:
- Open your TikTok app and go to the Discover page;
- Here, you will find trending content based on your activities;
- Check what hashtags those posts are using;
- Select the hashtag that you want to explore further;
- Scroll through the videos associated with that hashtag to get an idea of what kind of content is popular;
- Repeat this process to find more trending hashtags.
Use the TikTok search bar
If you already have some idea of what topics you want to create, simply type that into the TikTok search bar.
Then, go to the Hashtags section to see a list of hashtags related to that term.
You can also see how many views each hashtag had overall.
There are two drawbacks to this method:
First, your result is only based on the initial term that you entered.
Second, it does not really show the trend of that hashtag over time; however, you’ll get an overall idea of the popularity by checking the aggregated number of views.
Use TikTok Creative Center
The TikTok Creative Center is another resource for finding trending hashtags on the platform. It provides up-to-date data on hashtags, including what’s trending in different categories.
It also provides some useful analytics of the hashtags such as top creators and audience insights.
You can check the trends for hashtags over the past 120 days and also see some related trending videos of the US users.
Again, one big drawback of this method is that it’s very general and the time frame is also limited.
How to Use TikTok Trending Hashtags to Go Viral?
The truth is, using trending TikTok hashtags might gain you some visibility, but there’s no guarantee of going viral.
In fact, finding trending TikTok hashtags is just the starting point for going viral.
Here are some of the tips that can help you with this when using trending hashtags:
1- Create Engaging Content
You probably know this already, but we can’t emphasize enough the importance of high-quality and of course creative content.
Finding the trending hashtags on TikTok is one thing, but creating high-quality content that is relevant to that topic is another equally important thing.
So, when it comes to creating content that’ll really grab people’s attention on social media, the key is to make it engaging and interesting.
You want people to actually want to watch your videos or look at your posts, right? So, think about what would make YOU stop scrolling and pay attention.
Maybe it’s something funny, like a silly dance or a joke. Or maybe it’s something visually stunning, like a cool makeup tutorial or a time-lapse of you painting a beautiful landscape.
Whatever it is, make sure it’s something that’ll make people want to hit that like button, leave a comment, and share it with their friends.
Pro Tip: Consider the best times to publish posts on TikTok to maximize the effect.
2- Use the Hashtag Strategically
Don’t overdo using trending hashtags in your posts as using too many hashtags can make them look spammy. Stick to 3-5 hashtags per post.
As we mentioned earlier, you should find the balance between very general trending hashtags, and the ones that are trending in your niche.
Pro Tip: If you have a local business or you want to focus on a specific city or country, you can add location-related hashtags as well. Sometimes, it’ll help you to go viral in those specific areas!
3- Collaborate with Others
If you’re looking to get in on the TikTok action and maybe even go viral, participating in challenges is a great way to do it.
DC 1 : @Crispdal @purple speedy 💜💜 DC 2 : US (@quinzhauz @King_Mufri🇿🇦🇨🇲✨ ) #tiktokchallenge #sabilitychallenge #tiktoknigeria #learnwithcda #cameroondanceacademy #trending
Basically, a challenge is just a fun little trend that’s taking over the app, and anyone can join in! Some TikTok’s challenges are dance-related, some involve lip-syncing, and others are more creative, like a drawing challenge or a DIY project.
The important thing is to pick a challenge that fits your vibe and create a video that shows off your skills. Don’t be afraid to put your own spin on things, too – that’s what makes TikTok so fun!
And of course, don’t forget to use the relevant trending hashtags so that people can find your video and maybe even give it a like or a share.
Bonus: 8 Fruitful Brand Collaborations to Inspire Your PR Campaigns
4- Focus on educational content
TikTokers love educational content and they certainly love to share it.
Educational content has proven to be popular on TikTok, as users turn to the platform to learn new skills or gain knowledge on a wide range of topics.
Replying to @narutosgff._ copic, we go back real far 🙂 #copic #copicmarkers
By combining educational content with relevant hashtags, creators can establish themselves as an authority in their field and gain the attention of viewers who are interested in learning something new.
5- Be Authentic
Last but definitely not least: be authentic.
TikTokers can tell when you’re not being genuine, and they’re much more likely to engage with content that feels authentic.
You don’t need to be like anyone else or try to fit into a certain mold to be successful on TikTok. In fact, the more unique and authentic you are, the more likely you are to stand out and catch people’s attention.
List of Trending Hashtags on TikTok
In this part, we added some trending hashtags that will help you to conquer the TikTok world! Consider them as evergreen hashtags.
Discover Trending TikTok Hashtags in Your Industry
Looking for industry-level trending hashtags on TikTok can be a daunting task, but it is a crucial step to increase your visibility on the platform and gain more followers.
Using a TikTok hashtag tracker like Mentionlytics can help you find the most relevant and specific trending hashtags in your niche.
Don’t rely on generic trending hashtags and miss the chance of being seen by your target audience.
Remember: All TikTok hashtags are powerful, and it’s safe to say, some hashtags are more powerful than others!
If you have any questions, you can book a live demo to learn more about tracking trending hashtags!