Mentionlytics Blog

How to Improve User Experience with Behavioral Analytics
Behavioral analytics is crucial for business success, as it centers on customer satisfaction, an aspect often overlooked. Regardless of your marketing investment, it cannot rectify a subpar user experience (UX).

How to Track Your Brand in 5 Steps? 2026 Guide
Well, you might have never thought about this before but your brand name can be an actual differentiator to distinguish your products and services from the competition. Your brand is a valuable asset to your company. It plays a key role in customers’ purchase decisions, customer loyalty, and even your pricing, among many others.

Less-Known Tricks for X/Twitter Advanced Search for Precise Results
X/Twitter Advanced Search is a feature that enables detailed searches on Twitter, allowing users to filter tweets by phrases, hashtags, dates, accounts, and engagement metrics, providing a precise way to find and analyze specific information on the platform.

The Only SaaS Marketing Strategies You Need to Know in 2026
Are you feeling swamped by the sea of articles you can find out there about various SaaS marketing strategies that promise to work miracles for your sales funnel? You know the usual “limit user’s choices”, “have an effortless signup process”, “extend your free trials”, and so on. We know there’s an overwhelming amount of repetitive information about how to create your SaaS strategy.

First-ever Team Retreat: From Climbing Rocks to Diving into New Ideas
As a fully remote-working company from day one, we didn’t have the chance to meet in person altogether, until October 2023, when our first-ever team retreat took place in Ierapetra, Crete, Greece. Our team from all over the world got together to spend five days under the Greek sun and by the sea, getting to know each other better, having fun, and brainstorming new ideas about the Mentionlytics platform.

Best Holiday Marketing Campaign Ideas and Strategies
Ho - ho - ho! Holiday marketing can’t be merry and bright unless you start planning the strategy you’ll follow early on. Holiday seasons, especially the end-of-year celebrations, offer your brand the perfect opportunities to connect with your audience emotionally and promote your products and services at a time when most people are searching for the ideal gift for their loved ones.

Advanced X (Twitter) Monitoring Using Mentionlytics
Mastering Twitter monitoring is crucial for businesses aiming to stay ahead. In general, Twitter is a vibrant social network where trends take shape and opinions find their voice.

Account-Based Marketing Tactics & Strategies to Boost Sales
Are you looking for ways to boost your sales without spending your budget on doubtful investments, like expanding your target market? Well, account-based marketing is the solution to your problem.

How to Use SIA to Improve Your Social Media Performance?
Artificial Intelligence (AI), Social Media Monitoring
Wouldn’t it be awesome if you could have a personal social media advisor monitoring your performance and offering you specific recommendations on how to do better? And what if your advisor had AI powers? Wouldn’t it be the perfect combo?








