Social media tracking tools are a great way of staying updated about everything that concerns your brand, products, and competitors.
Searching the web for Sprout Social alternatives? It’s important to realize that an effective online marketing tool doesn’t always meet everyone’s needs. While they seem somehow similar, there are key differences between most social media management tools.
Electra Hotels have maintained its untarnished presence in the industry for a long time, and they wish to continue it in the digital world. Hence, to achieve this mission, they outlined the objectives following in this case study.
If you’ve been looking for meltwater alternatives this is the article for you. Finding the right social media monitoring tool that meets your needs is a long process and needs a lot of attention.
Digital PR is a set of strategic actions used to raise brand awareness with online methods. Of course, it has similarities with traditional PR but it can reach a wider audience, as offline methods sometimes can be limiting.
Social media management requires constant evaluation to make sure your digital marketing campaigns keep on improving. The only way to do that is to rely on a social media tracker.
How to set up google alerts is a very common question, that’s why we decided to create this step-by-step guide to help you with taking your first steps into the world of mentions tracking and monitoring.
How do you know if your marketing campaigns are working? One of the most effective ways of measuring your pr efforts is through the old-fashioned work of press clipping services.
Marketing intelligence is a process that helps you collect necessary information about your industry and the market.