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About Anna Bezhani

Anna is a Digital Marketing graduate who is studying for an MSc in User Experience Design. She is also a marketing executive in Mentionlytics. Follow Anna on Twitter


Are you hearing a lot of buzz around Twitch Marketing? Here’s all that you need to know. Twitch is the world’s largest online video game streaming platform owned by Amazon that has got insanely popular amongst the youth.



Planning for an Instagram marketing strategy? Use Instagram tools to maintain a powerful presence on Instagram! Instagram has become one of the powerful marketing avenues with 1 billion active users, which makes it the second most ranked network.








Social media platforms provide a fantastic opportunity to reach a broad audience and to boost brand visibility. However, without actually knowing your target audience, you can never be sure the campaign will reach the most interested people in your brand.




There’s no denying the marketing efficacy of social media. Attracting almost half of the world’s population, coupled with an average time spent of 3 hours – it provides marketers with a golden opportunity to amass increased exposure.