14
Apr 2026
So, it’s 2026, and social media monitoring tools have become essential for every business that uses internet channels to attract potential customers.
01
Apr 2026
We rolled up our sleeves, dug through Reddit threads, listened to what users had to say about the tools, tried the recommended tools, and here's our experience with 11 Meltwater alternatives.
28
Jan 2026
Podcast monitoring might sound like a new trendy term, but the hobbit it builds on is anything but new. Once upon a time, people listened to the radio while working, driving, cooking, or pretending not to work at all. Then the digital era arrived, screens multiplied, and everyone predicted the death of audio.
16
Jan 2026
Back in the days when TV and radio ruled political communication, public opinion moved slowly, and was measured even more slowly. Polls, focus groups, and press coverage were enough. Now, that world no longer exists, and public opinion monitoring operates in a completely different dimension.
16
Jan 2026
Have you noticed how Reddit monitoring has become the hot topic in marketing circles since LLMs entered the market? No surprise there: AI search engines just love this infinite pool of human-made content, honest reviews, recommendations, and casual chats.
30
Dec 2025
Whether you're already using one and want to switch to another or you want to start from scratch with a new marketing tool for social listening, we have prepared a list of the top 12 tools for you.
19
Nov 2025
Ah, negative comments... the uninvited guests at every brand’s social media party. You can’t avoid them, but you can stop them from spreading (and trust me, they do spread). One bad comment today, ten more by breakfast tomorrow.
07
Nov 2025
So, your brand's audience uses the Bluesky social platform, and you tried to pull the native Bluesky report to see the engagement and how you’re doing there. What you didn’t expect was to see a CAR file.
20
Oct 2025
Brand mentions are becoming the new currency of reputation and your ticket to LLM visibility. You want to track them and analyze them but with dozens of brand monitoring tools out there, the question "which one to take" is probably haunting you every time you think of it.
09
Oct 2025
Well, social media moderation for your brand community is all up to you now. Building community is not an easy job, but maintaining it protected and at the same time alive and kicking is even more challenging.