Are you interested in monitoring what consumers and competitors are saying about your brand? Google alerts is a free tool for social media presence monitoring. In this article, we feature Google alerts and Artificial Intelligence for social media monitoring.
Online marketers focus their efforts on the management of online ratings and reviews. However, online reputation management has a broader focus beyond covering the reviews and ratings.
Competitors monitoring is one facet that nearly all businesses have in common. As Andrew Medal explains, by not spying, you are at a significant disadvantage.
Artificial Intelligence is a growing concept in the modern age. AI has become essential for businesses all around the globe. The technology has grown so significantly that it now affects our daily lives in one way or the other.
Artificial Intelligence (AI) is a technology that is booming in the digital industry. Artificial Intelligence, combined with machine learning will soon revolutionize the industrial world as we know it.
The social media marketing professionals are keen to understand how new technologies will influence the future social media trends.
Artificial Intelligence (AI) has transformed the technological landscape in more than one ways. For example, it has helped in the development of self-driving vehicles, image recognition software and also digital assistants. Basically, what was once viewed as fictional thinking is becoming a reality courtesy of AI.
Marketers have a range of tools at their disposal for understanding customers and prospects on social media. With time, these tools are continuously improving to allow for better monitoring and analysis.
What metrics should be evaluated when it comes to social media performance? What should businesses do in order to be prepared to apply AI and ML technologies to gain a competitive advantage in their marketing strategy? Jim Sterne explains.
Big data analytics involves examining large amounts of data. This is done so as to uncover the hidden patterns, correlations and also to give insights so as to make proper business decisions.
