Mentionlytics Blog

Brand Mentions Explained: Definition & Guide to Track Them
When starting to pay attention to what the audience thinks of your brand online, you might become overwhelmed by some commonly used terms, such as brand mentions, PR mentions, brand references, company mentions, social mentions, brand tagging, online mentions, influencer callouts, press mentions, and so on.

The Butterfly Has Landed: Bluesky Monitoring Now in Mentionlytics
Big news, social listening addicts! The (blue) Butterfly Has Landed — you can now monitor Bluesky through Mentionlytics!

Reputation Marketing: 5 Ways to Make Your Brand Stand Out
Welcome to a new era of digital marketing strategies! What has changed? While reputation marketing didn't used to be a high priority as other marketing strategies, today, online reputation can be a "make it or break it" factor.

Say Goodbye to Meta Business Suite’s Insights: Owned Media Analytics for FB & IG is Ηere
Finally you can have all your Facebook and Instagram performance metrics in ready-to-use, downloadable PDFs! No more manual data entry or screenshotting. Generate professional, visually appealing reports with just a few clicks.

How to Find New Backlink Opportunities with Web Monitoring
What if finding high-quality backlinks for your clients or website required half the time you're spending on it now? What if we could show you an easy way to find new backlink opportunities without putting too much effort or using SEO tools?

Backlink Monitoring Best Practices & Tools to Guard Your SEO
SEO beginners believe that more backlinks = higher rankings. But in reality, not all backlinks are beneficial. Some can drag your rankings down, get your website penalized, or even lead to deindexation. The key is knowing how to monitor backlinks effectively.

AI Search Optimization for Beginners: From Zero to Hero
As we step into a new year, AI-driven search is rewriting the SEO playbook — bringing new rules to uncover, adapt to, and master. Your content will need AI search optimization if you want your website to be visible on every search engine out there.

New Ready-to-Use AI Summaries for Your PR Reports in Mentionlytics
We proudly introduce our new, time-saving features: AI Mention Clustering Summarization and SIA Daily Summaries! With these new additions, you can simplify PR reporting by reducing the time you spend summarizing daily publicity drastically!

What is Bluesky Social: A New Marketing Opportunity or Hype?
Have you heard the rumors? Bluesky is being called the new X. But is it really? Are you wondering if you're missing out by not using Bluesky — either for personal use or, more importantly, for your business? Instead of trusting the hype, let's break it down.








