10 Mention Alternatives to Nail Social Media Monitoring

10 Mention Alternatives to Nail Social Media Monitoring

Are you looking for an alternative for Mention? Finding the right social listening tool is no piece of

Are you looking for an alternative for Mention? Finding the right social listening tool is no piece of cake, it requires a lot of information and research. But don’t worry! We gathered the 10 Mention alternatives you need to nail your social media monitoring.

In this article, you’ll find a variety of tools with a different range of options to replace Mention. You’ll learn about the general description, main features, pricing, and strengths of each tool. So, without any further ado, let’s get started.

Disclaimer: The information presented in this article is collected from publicly available websites as of this article’s publication date, {November 11th, 2022}.

What is Mention?

Mention is a social media listening and monitoring tool trying to create a better audience understanding and perception on both social media networks and the entire web. With Mention, brands can monitor online conversations, receive actionable insights and analytics concerning their place in the market, and of course measure their impact.

A screenshot of Mention's homepage.

The tool helps users stay updated about what is being said online, ensuring they get all the necessary information for solid business decisions. The Standard Alert feature makes sure nothing is missing. Finding the latest trends, using filters, and analyzing social data, are great ways of connecting with your followers and boosting your online presence. With Mention, individuals and teams can organize, schedule, and share their content on multiple platforms.

Online communities require sharing content daily and building a strong audience relationship, and these are considered some of the main features of the app. Social listening, brand monitoring, and publishing content are the core of Mention’s functionality.

Although Mention is a good tool for creating your brand community on social media, you might still be looking for other features, possibilities, or simply a more affordable subscription by using other tools. Keep reading to find the best Mention alternatives.

Tool #1: Mentionlytics

Starting with one of the best Mention alternatives, Mentionlytics. With a variety of powerful tools and features, it offers everything you need to effectively monitor your brand on social media. It easily tracks your targeted keywords, hashtags, and brand mentions. Mentionlytics generates results, in a multitude of languages, both from social media like LinkedIn, Instagram, etc, and the entire web.

A screenshot of Mentionlytics's Social Media Tracker homepage.

The tool gives you insights into any data from social media, sentiment analysis, and audiences. Discovering influencers, trends, and sales leads while collaborating to boost a brand’s online presence and improve its market positioning. Managing and protecting your brand’s online reputation in real time is one of the main features of Mentionlytics.

This allows you to effectively protect your business by monitoring online conversations, managing reviews, addressing customer requests, and strengthening your social media crisis management response.

As Mention alternative, Mentionlytics’s Social Intelligence Advisor (SIA) collects social data and audience insights, providing personalized suggestions and insights that every brand needs. The app makes sure that you are aware of everything that’s going on with your competitors and manage your marketing efforts in the best way possible.

Thanks to its worldwide search, brands can find mentions about their products or services all around the globe, set notifications about the mentions they’re most interested in, and use the app’s data studio source to gather social data and send them to google data studio.

Another important function of Mentionlytics is creating customizable reports with actionable insights. You will find three types of reports within the app:

  • Top Mentioners Report
  • Share of Voice
  • and Influencers Report

Each one of them has a different use and focuses on discovering sentiment, targeted keywords, and influencers.

Keep in mind that you can use the Mentionlytics app (both for android and iOS) on your mobile to stay updated about every brand mention that comes along the way. Also, the app assists start-ups and small businesses, medium to large enterprises, public figures, such as artists and politicians, and marketing and public relations agencies.

Mentionlytics features

Mentionlytics pricing

  • Basic Plan $49/mo
  • Essential Plan $99/mo
  • Advanced Plan $199/mo
  • Pro Plan $299/mo
  • Agency Plan starting at $450/mo
  • Enterprise Plan starting at $950/mo

Tool #2: Keyhole

Screenshot of Keyhole's Homepage

Keyhole is a social scheduling tool specialized in assessing and progressing social media campaigns. The app focuses on social listening, social media analytics, discovering influencers, and evolving social media strategies for brands.

Keyhole’s dashboard is easy-to-use, allowing teams and individual marketers to design customizable reports tailored to their needs and preferences. The app offers influencer metrics so that brands can understand their followers and analyze the strongest users who engage in online conversations by using hashtags.

Finding, approaching, and filtering influencer accounts based on geo-location and keywords boost engagement and influencer ROI, brand exposure, and rankings. Keyhole goes along with a set of analytics tools to understand online conversations and customer perspectives.

Keyhole features

  • Reports and dashboards
  • Social Analytics
  • Monitoring and listening
  • Data management and analysis
  • Influencer tracking and analytics
  • Profile and competitor analysis
  • Hashtag tracking and analytics
  • Social publishing

Keyhole pricing

  • Basic Plan $49/mo
  • Plus Plan $99/mo
  • Professional Plan $199/mo
  • Enterprise Plan (custom pricing)

Tool #3: Hootsuite

Hootsuite is our third choice for Mention alternatives. Hootsuite is a social media listening tool that helps companies and individuals improve and evolve their social presence while forming stronger relationships with their audience, and approaching industry leaders by combining social consistency.

A screenshot of Hootsuite's Homepage

The tool is good with social media scheduling, tracking organic and paid content, and online conversations while providing audience insights for better decision-making. Hootsuite also recommends the best times and dates to post to enhance web traffic and audience engagement.

Don’t forget that you can use filters to generate your desired results based on keywords or locations. With Keyhole you can monitor social conversations in many languages and track worldwide everything concerning content and social media marketing.

Hootsuite features

  • Automated publishing
  • Content management
  • Social media channel management
  • Social media scheduling
  • Brand monitoring
  • Customer engagement
  • Team collaboration
  • Reporting & analytics

Hootsuite pricing

  • Professional Plan €39/mo
  • Team Plan €109/mo
  • Business Plan €669/mo
  • Enterprise Plan (custom solutions)

Tool #4: Talkwalker

Talkwalker is a social listening and analytics tool designed to help brands enhance their business credit and impact.

A screenshot of Talkwalker's homepage.

As one of the most legitimate Mention alternatives, this tool comes along with an AI-powered feature: the ability to gather numerous suggestions from customers. Marketing teams can reassess their social media strategies and evolve their decision-making process, which is vital for the company’s well-being. Also, Talkwalker gives brands access to social intelligence and consumer intelligence data in real time, allowing them to form a holistic view of how brand management and discovering industry trends works.

Talkwalker features

  • Reports and dashboards
  • Social Analytics
  • Platform monitoring
  • Monitoring and listening
  • Data management and analysis

Talkwalker pricing

  • Basic Plan $9,600/year
  • Corporate Plan (upon request)
  • Enterprise Plan (upon request)

Tool #5: AgoraPulse

A screenshot of one of the best Mention Alternatives, Agorapulse's Homepage

AgoraPulse is a social media management software assisting with managing messages on social media, scheduling and posting content, discovering the right influencers, building reports, and managing social media profiles.


The tool’s inbox tool assists teams to manage their time and customer inquiries in the best way possible, creating and posting social media content, and profiting from the platform’s collaboration tools to boost team building. AgoraPulse is user-friendly and makes sure nothing will go missing from your results, such as social mentions, comments, or reviews.

Plus, the software measures social ROI, business results, and social media efforts for you to check what’s working and what needs improvement. Social media monitoring, reporting, and publishing are the main features of AgoraPulse.

AgoraPulse features

  • Automated publishing
  • Brand tracking
  • Campaign analytics
  • Campaign management
  • Collaboration tools
  • Competitive analysis
  • Contact management
  • Conversion tracking
  • Customer engagement
  • Customer segmentation
  • Employee advocacy
  • Engagement tracking
  • Gamification
  • Influencer tracking

AgoraPulse pricing

  • Pro plan €79/mo
  • Premium plan €199/mo
  • Enterprise plan (upon request)

Tool #6: Brandwatch

Let’s continue with one of the most popular Mention alternatives.

Brandwatch is a social media monitoring tool granting access to numerous sources for collecting data, performing sentiment analysis, and using social analytics for strategic decisions.

A screenshot of Brandwatch's Homepage

Brandwatch has a Consumer Research tool that gathers data from social media platforms for information sharing, tracking sentiment, and analyzing social media presence. The app’s report analysis tool derives information from forums, news sites, social media, and blogs. Both agencies and individuals can seek data just by using the search box, which consists of image and text searching.

The major features of this Mention alternative include analyzing users’ sentiments, charting, and categorization. Brandwatch is a great tool for someone who wants to do market research, manage and track online performance and presence, and discover trends.

Brandwatch features

  • Reports & Dashboards
  • Social Analytics
  • Platform Reporting
  • Monitoring & Listening
  • Data Management & Analysis
  • Crisis Management
  • Brand Management
  • Competitor Analysis
  • Market Research
  • Data Democratization
  • Content Marketing

Brandwatch pricing

Brandwatch has not declared any pricing information.

Tool #7: Sprout Social

Sprout Social is another alternative for Mention and more specifically, it’s a social media management platform for enhancing relationships with clients, streamlining work planning, making collaborations, and transforming social data into actionable audience insights.

A screenshot of SproutSocial's homepage.

The platform is user-friendly and designed for social listening, tracking and monitoring reviews, social media posting, and analyzing APIs, metrics, and analytics with a high ROI and user adoption.

Finding influencers, industry trends, sales, and marketing leads, and at the same time connecting with customers and comprehending their needs is a way of evolving marketing efforts.

With Sprout Social, brands can reach a potentially wider audience, by organizing, scheduling, and publishing social media content and building an interactive relationship with their audience. Making better decisions based on data analytics is essential for every business process.

Sprout Social features

  • Audience targeting
  • Automated publishing
  • Brand tracking
  • Calendar management
  • Campaign analytics
  • Campaign management
  • Collaboration tools
  • Communication management
  • Competitive analysis
  • Competitor monitoring
  • Configurable alerts
  • Contact management
  • Content management
  • Conversion tracking
  • Customer engagement

Sprout Social pricing

  • Standard Plan $89/mo
  • Professional Plan $149/mo
  • Advanced Plan $249/mo

Tool #8: Sprinklr

Sprinklr is a customer experience management platform helping businesses check what is being said online across 30 and more channels. The tool comes with several AI possibilities to transform social data into actionable insights; all from one dashboard.

A screenshot of one of the best Mention alternatives,Sprinklr's homepage.

Sprinklr focuses on social media engagement and salesforce, modern care, modern research, modern marketing, and advertising. The platform helps with digital transformation and everything that comes along such as analysis, moderation services, success management, managed services, and transformational services.

The main feature of Sprinklr is meeting customer expectations and satisfying their needs. Using this app allows you to manage and create social media content, apply paid advertising, drive website traffic, and generally benefit from automated processes.

Sprinklr features

  • AB testing
  • Activity dashboard
  • AI/Machine learning
  • Alerts/Escalation
  • Alerts/Notifications
  • API
  • Augmented analytics
  • Automated publishing
  • Automated responses
  • Behavior analytics
  • Benchmarking
  • Campaign analytics
  • Campaign management
  • Campaign planning
  • Channel management

Sprinklr pricing

Sprinklr has not declared any pricing information.

Tool #9: Google Alerts

A screenshot of Google Alerts logo

Google alerts is another choice for Mention alternatives, and more precisely a content detection and notification tool that sends email alerts to users, to keep them up-to-date about their activity and generate as many new results as possible. Subscribers can set to receive notifications either daily, weekly, or monthly.

The tool generates important brand information by sending notifications every time a company name or product is mentioned online, or whenever a user comments about your services/products. Monitoring and managing mentions of company executives is another way of using Google Alerts and it directly affects the reputation management process.

The tool’s algorithm allows brands to stay on top of user activity while being aware of the competition and finding influencers. Brands need to stay informed about industry trends and use them in a way that efficiently evolves their niche.

Using filters to specify your search results such as specific words, negative keywords, and phrases is necessary since Google Alerts sometimes tends to be overwhelmed with irrelevant information if the search criteria are too broad.

Google Alerts features

  • Activity tracking
  • Alerts/Notifications
  • Email alerts
  • Keyword tracking
  • Mobile Alerts
  • Monitoring
  • Search/Filter
  • Website monitoring

Google Alerts pricing

It’s a free tool.

Tool #10: eClincher

A screenshot of one of the best Mention alternatives, the homepage of eClincher

Our last item on the list of Mention alternatives is eClincher. It’s a social media management platform helping brands expand their followers and monitor their online reputation across several social networks.

Using this software allows you to post and republish content, as it comes with the possibility to publish first and then get rid of it from the social media calendar. eClincher has an RSS feature that assists in posting blog content on social profiles.

That way, the app’s scheduling tool provides access to GIFs, videos, link shortening, and images. Keep in mind that if you want to find articles and share them with your audience you can use keywords for your search.

The software has a Social Inbox that helps its clients manage their social media accounts, impressions, and interactions gathered together; for example, likes, shares, mentions, tweets, comments, and more.

Brand and reputation management are the main features of eClincher while starting online conversations, and engaging with the users is also important. Of course, searching for influencers using keywords, location, topic, ranking, and interaction is also a choice. eClincher is accompanied by an inbox workflow, analytics tools, custom-made reports, and more features that will boost your social media management game.

eClincher features

  • Reputation management
  • Brand monitoring
  • Publisher and visual calendar
  • Social inbox
  • RSS feeds
  • Analytics dashboard
  • Team and client collaboration
  • Automation
  • Campaign analytics
  • Collaboration tools
  • Competitor monitoring
  • Customizable reports
  • Dashboard
  • Engagement tracking
  • Keyword filtering
  • Multi-Account management

eClincher pricing

  • Basic Plan $59/mo
  • Premier Plan $119/mo
  • Agency Plan $219/mo

Now Over to You

So, these are the 10 Mention alternatives you need to keep an eye on if you’re looking to enhance your social media monitoring strategy. Every tool has different assets and different capabilities, so you need to carefully explore them and decide which one fits your needs the best.

If you need more information about social listening and why it’s essential for a brand, you can book a live demo with Mentionlytics and all of your questions will be answered in no time.

About Vasiliki Kati

An enthusiastic person who loves working in international teams. Vasiliki is a junior content writer at Mentionlytics, passionate about marketing communications and languages.